Search engine optimization can extend far past domestic versions of the major search engines. Some globally-focused companies want increased visibility in country-specific search engines outside of the U.K. market.
Here we illustrates some tips and best practices associated with successful international optimization. There are a few things you can do to help users outside your country find your information better.
1. Identify the language with the Meta tag:
<meta name=”Language” content=”EN” />
EN – English
2. Use domain extensions of the country:
.fr for France
.co.uk for UK
3. Provide content using the native language.
4. Include address within the country.
5. Increase inbound links from sites of the same country.
6. For similar languages, be sure to spell words accordingly.
7. Host the site in the country if possible.
Posted by RedChilliSearch.com – Search Engine Optimisation Services
23-06-2008
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